The before and afters of my photo's.
This blog post is a sneaky peak, behind the scenes kind of post to show the importance of photo's within an online shop and a little message to all other small business sellers that a little editing can go a long way when it comes to sales.
I love other people to make sales in their online shops, because for me, it's just no fun when people don't feel they can get involved with the community as much and it makes me feel happy to see everyone making their fair share, even in this climate.
Although I am no expert or professional at selling and I still have a lot to learn myself the one thing we can all do easily is review our photographs.
I often feel that the one thing that holds sellers back from making their first, second or third sale is their photographs and effectively under-selling themselves and their products.
We have to remember that the challenge to selling online is making that first impression without actually meeting or greeting the customer. We also need to remember that the photographs are the only way the viewer can see the item they might purchase and this is what will get them to stay in our shops for long enough to potentially buy something.
For me, my photo's are vital in continuing my She Draws brand throughout my shop and making my shop look far more professional than just little old me working from home, but I can tell you it took me a long time to get into the swing of my brand and to make photographs that were suitable and caught the eye.
My photo's are in no way fantastic, but for me they tick the right boxes:
4.In keeping with She Draws
I am fortunate enough to have editing software such as photoshop and although I am aware not everyone has this, I hear through the grape vine that there are free editing softwares for you to get going with. All I have done with the "before & after" photo examples above are, crop, brightened and altered the contrast and I hope you can see they make a massive difference!
I hope that this sneak peak has given you some inspiration for your own shops and while the sun is coming out i'd get out there and get snapping!